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There are two great reasons why franchisees are winning the hearts of their local clients and customers. Firstly, they are small independently owned businesses that are emotionally invested in their customers, in comparison to some large corporations whose main consideration is ‘the stats’.
Secondly, when a consumer is unhappy and it cannot be resolved at a store level the franchisor can intervene, as opposed to regular independent stores where the owner is the highest point of contact… Another reason to #LoveFranchising
